Posted by Adam on August 7, 2012 at 11:16 PM CST
Historically, Toys "R" Us have been one of the more expensive retailers in the US, although their selection, particularly in the last 6 - 12 months, has been better than that of both Target and Walmart. If you've been skipping Toys "R" Us because of price, you may want to think about stopping by on your next toy run, as they have today been sending out emails announcing that they are price matching everything, when taking a valid competitor's ad in to your local store.